Internet Marketing Consultants and Sales Lead Generation Experts


www.BetterEdit.com

Better Edit

"More traffic and sales with less effort..."

Yaro Starak
www.BetterEdit.com

Background:

Since 2000, BetterEdit.com has provided an internet-based editing and proofreading service.

The model has been refined over 5 years and it was time to leverage the systems that had been put in place.

Objectives:

  1. Increase targeted traffic volume - especially from free search engines.
  2. Increase conversion rate - to convert a higher percentage of visitors into clients.
  3. Build a list of prospects that can be promoted to in future.

Results:

  • Traffic volume has doubled from approx 200 unique visitors per day to 400 per day.
  • BetterEdit.com has achieved top search engine rankings for targeted search terms such as "essay editor" and "thesis proofreader", both in Australia and overseas.
  • Revenue has significantly increased, especially from overseas markets such as the USA.

Better Edit owner Yaro Starak says...

"More traffic and sales with less effort..."


I've known Will for a few years now and I chose Marketing Results to redevelop my online marketing process because I wanted someone who understands marketing strategy, not just the technical aspects of online marketing.

I wanted to achieve three things with my new website:

  1. Make the sales message as simple as possible for my client base to understand (most of my clients speak English as a foreign language)
  2. Get more new customers from the Internet so I can reduce the amount that I spend on offline marketing (such as putting up posters at university campuses)
  3. Build a database of prospects and clients to grow my level of repeat business.

Here are some of the results I've seen so far:

My traffic volume has approximately doubled, I've built a list of around 500 people in only 3 months, and I'm much more visible in search engines.

I also got a pleasant surprise in December, which is usually my slowest month. I got 4 sizeable thesis editing jobs from the USA from the web site.

The net result of my website redesign has been more sales and less labour getting the sale. Feel free to call me on 0427 335 435 if you have any questions about my comments.

Yaro Starak

This Marketing Case Study has been approved
by Essay Editing and Proofreading Service BetterEdit.com