Will Swayne from Marketing Results blogs about...
Sales lead generation | Website Optimisation | Productivity
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Essential Reading
These are some of the books that I highly recommend:
Getting Everything You Can Our of All You’ve Got - Jay Abraham
The 80/20 Principle - Richard Koch
Positioning: The Battle for Your Mind - Al Ries and Jack Trout
Focus - Al Ries
Smart Strategy - Richard Koch
Building the Happiness-Centred Business - Dr Paddi Lund
Blue Ocean Strategy - W. Chan Kim and Renee Mauborgne
Million Dollar Consulting - Alan Weiss
