Get The Google Analytics 1-Page MindMap Here

Google Analytics is powerful and easy-to-use system for tracking how users are interacting with your website.  Yet according to a survey of 324 Australian business owners and marketing professionals that we conducted, 81% of website owners are not using ANY analytics program to track their website results (excluding free services such as Webalizer or AWStats that come standard with many webhosting accounts).

There’s no excuse, when Google Analytics is readily available and FREE.

While there are plenty of advanced things you can do with Google Analytics, you can reap big returns by simply inserting the tracking code into your site and setting up a goal or two.   Come back in a week or a month and you’ll begin to see patterns and useful insights you can use to improve your website and get more online sales.

If you’re already using Google Analytics, you may find the mindmap gives you a few more ideas, or if you’d like professional help turning your website data into profitable results, check out our Google Analytics consulting services.

Download The Google Adwords Optimisation 1-Page MindMap

This Google Adwords MindMap summarises the fundamental, must-have strategies behind the most successful Google Adwords accounts.  Yes, there are a few advanced strategies that wouldn’t fit onto one page, but in my experience of working with hundreds of Google Adwords accounts, 95% percent of advertisers have NOT covered the fundamentals.

• they have a few dozen keywords, not thousands
• they have 1 or 2 Adgroups per campaign, not 50+
• they don’t track properly
• their ad copy is flabby and ineffectual
• they waste a tonne of cash on overly-broad keywords that don’t produce RESULTS

(As a Google Adwords Qualified Company, Marketing Results manages high-performance campaigns for clients in competitive industries where advanced campaign management yields highly-profitable results. Here’s more about our Google Adwords Management services.)