Comments on: .com or .com.au? How country-specific domain names affect SEO and Google AdWords performance

By: BFH

BFH — Thu, 03 Nov 2011 09:44:35 +0000

I think you are right by saying that the domain name you chose for your site should target the specific area you want to market yourself. This ensures that you have visitors from all over the world. and hence more traffic.

By: new deals

new deals — Thu, 19 Nov 2009 17:39:30 +0000

The general rule is that you can’t go wrong with a .COM domain, but apparently, if you geo-target, there are other options… Anyway, it’s nice to see someone researching the subject.

By: IDNs and the Potential Impact on Search | Outrider Search Blog

IDNs and the Potential Impact on Search | Outrider Search Blog — Tue, 10 Nov 2009 02:51:03 +0000

[...] of countries who wish to use languages based on scripts other than Latin. This is significant as it’s generally agreed that having a local ccTLD will have a positive impact in search engine rankings in [...]

By: Custom T-shirts

Custom T-shirts — Thu, 22 Oct 2009 10:44:34 +0000

I have competitors who are ranking high with .com on Australian searches. Similar backlink profiles to myself, but what I notice is that they also have .com.au redirects to their .com page. Perhaps that helps as well to have both domains?

By: godaddy coupons

godaddy coupons — Sat, 03 Oct 2009 22:16:58 +0000

Honestly, I only stick with .com domains. The .com is universal and just makes your site look a lot better

By: Will Swayne

Will Swayne — Wed, 30 Sep 2009 02:14:02 +0000

@zenostore ……except if the regional domain represents your main target market.

By: zenostore

zenostore — Tue, 29 Sep 2009 12:14:27 +0000

I believe that most domainers consider the .com as a primary branding domain with regional domains as secondary.

By: Will

Will — Tue, 08 Sep 2009 11:32:44 +0000

Hi Don — what do you mean by exact match domains — where the domain name is www. YourKeyword .com(?).

By: Don

Don — Mon, 07 Sep 2009 16:00:06 +0000

Beg to Differ.

I play in some very competitive health niches in OZ and com.au prefix means jack, as far as Organics are concerned. May have at some point however, however not today.

At this point in time the variable with the most weight in as far domains are concerned seems to be Exact Match Domains. Who knows with the Caffeine update this may change too..

By: Martin Sanders

Martin Sanders — Fri, 04 Sep 2009 01:09:10 +0000

With regional domains gaining higher rankings its interesting to see that .com domains are still worth a premium. I believe that most domainers consider the .com as a primary branding domain with regional domains as secondary.