Comments on: Calling all professional “tweakers” http://www.marketing-results.com.au/blog/2006/11/03/calling-all-professional-tweakers/ Will Swayne blogs about online sales lead generation for product and service businesses and enjoying life while growing your company. Mon, 15 Mar 2010 13:33:11 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: AdWords Guru Perry Marshall’s 10 Predictions for 2010-2019 http://www.marketing-results.com.au/blog/2006/11/03/calling-all-professional-tweakers/comment-page-1/#comment-357754 AdWords Guru Perry Marshall’s 10 Predictions for 2010-2019 Tue, 19 Jan 2010 00:06:56 +0000 http://www.marketing-results.com.au/blog/2006/11/03/calling-all-professional-tweakers/#comment-357754 [...] So where does this leave website designers/developers? I believe there will still be plenty of work designing the look and feel of sites and implementing the CMS’s. There’s a huge opportunity for more savvy firms to move into tweaking websites to improve their marketing results. [...] [...] So where does this leave website designers/developers? I believe there will still be plenty of work designing the look and feel of sites and implementing the CMS’s. There’s a huge opportunity for more savvy firms to move into tweaking websites to improve their marketing results. [...]

]]> By: Will http://www.marketing-results.com.au/blog/2006/11/03/calling-all-professional-tweakers/comment-page-1/#comment-7205 Will Thu, 23 Nov 2006 21:49:13 +0000 http://www.marketing-results.com.au/blog/2006/11/03/calling-all-professional-tweakers/#comment-7205 Hi Peter - thanks for your thought-provoking comment. I agree that "political" issues can get in the way. Two possible solutions: 1) Where the company is a big, they may have their own web team, and you simply form a project team with them to get things done. 2) Where the company uses outside suppliers, you get access to all the files and info you need, do the work, then hand it back to the client. There is not much opportunity for the other party to obstruct without being obvious about it. Implementation of *all* web work can be a hassle - I guess the tweaking model just has a different set of hassles from other types of work. Cheers Will Hi Peter – thanks for your thought-provoking comment. I agree that “political” issues can get in the way.

Two possible solutions:

1) Where the company is a big, they may have their own web team, and you simply form a project team with them to get things done.
2) Where the company uses outside suppliers, you get access to all the files and info you need, do the work, then hand it back to the client. There is not much opportunity for the other party to obstruct without being obvious about it.

Implementation of *all* web work can be a hassle – I guess the tweaking model just has a different set of hassles from other types of work.

Cheers

Will

]]> By: Peter Swain http://www.marketing-results.com.au/blog/2006/11/03/calling-all-professional-tweakers/comment-page-1/#comment-7200 Peter Swain Thu, 23 Nov 2006 17:17:01 +0000 http://www.marketing-results.com.au/blog/2006/11/03/calling-all-professional-tweakers/#comment-7200 Completely agree with the concept but at I find this is a problem at the implementation level. As a Digital Marketing Agency we often need to interact with an existing customer's suppliers and the majority put as many fences in the way as possible. It gets to the stage where taking over all services becomes more viable than tweaking that which an existing supplier feels he owns. <strong>Peter Swain</strong> <a href="www.forwardslashmedia.co.uk" rel="nofollow">Forward Slash Media - The South West's New Digital Marketing Agency, Focussing on innovative solutions to online challenges, backed up by 10 years of web design and development experience.</a> Completely agree with the concept but at I find this is a problem at the implementation level. As a Digital Marketing Agency we often need to interact with an existing customer’s suppliers and the majority put as many fences in the way as possible. It gets to the stage where taking over all services becomes more viable than tweaking that which an existing supplier feels he owns.

Peter Swain
Forward Slash Media – The South West’s New Digital Marketing Agency, Focussing on innovative solutions to online challenges, backed up by 10 years of web design and development experience.

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